PlayStation®Asia Hong Kong > Press Release
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Press Release

THE NEW PSP LINEUP, PSP® (PlayStation®Portable) go EVOLVES TO MATCH THE DIGITAL LIFESTYLE

Date : 2009-09-16
THE NEW PSP LINEUP, PSP® (PlayStation®Portable) go
EVOLVES TO MATCH THE DIGITAL LIFESTYLE
With an Ultra-Portable Design and Digital Content Focus, PSPgo to Hit the Worldwide Market 
on 1st Oct 2009 (Thur), Further Enhancing the User Experience Along with PSP-3006


Hong Kong, September 16, 2009 - Sony Computer Entertainment Hong Kong Limited (SCEH) today unveiled PSP® (PlayStation®Portable) go (PSP-N1006), a new evolution of PSP handheld entertainment system, specifically designed to suit the digital lifestyle of consumers who enjoy downloadable content on the go.  PSPgo will become available in stores on October 1, 2009, in Hong Kong at a recommended retail price of HK$1,899. With both the existing PSP-3006 and new PSPgo, the company will further enhance the ultimate gaming and entertainment experiences on the go while providing consumers with the opportunity to choose the PSP system that’s right for them.

PSPgo is ideal for today’s on-the move consumers who prefer not to carry around disc-based content and are looking for on-demand entertainment. With the steady expansion of broadband network infrastructure, the number of users who download and enjoy digital entertainment content has been increasing remarkably. To address this growing trend, PSPgo replaces the UMD drive*1 with 16GB of flash memory to store a variety of digital entertainment content, offering users unlimited possibilities of portable digital entertainment delivered through PlayStation®Network. PSPgo, smaller and lighter than ever with a sophisticated design featuring an easy sliding display panel, is truly pocket-sized and can be taken everywhere. PSPgo will be available in Piano Black and Pearl White, two of the most popular colors since the launch of the PSP system in 2005. Along with PSP-3006, PSPgo will further enhance the unmatched portable gaming and entertainment experience by offering users more opportunity to enjoy their favorite entertainment content such as games, videos, music and photos anytime, anywhere. 

In order to meet the needs of the growing number of PlayStation®Network users looking for digital entertainment content, SCE along with third party developers and publishers will continue to enhance the content line-up within PlayStation®Store for the launch of PSPgo. More and more new and attractive titles will become available for download from PlayStation®Store as well as on UMD. This broad content offering across all genres includes free-demos, PS one® classics for PSP, add-on items for game titles, trailers and new games, including Gran Turismo & LittleBigPlanet. Besides, a new section “minis” will be available on PlayStation®Store, offering a variety of small yet mighty downloadable games to users.

In addition to accessing PlayStation®Store directly from PSP using the built-in wireless LAN (Wi-Fi) feature or through the PlayStation®3 (PS3™) computer entertainment system, users will also be able to access and download a variety of entertainment content via their PCs using Media Go*2, a new software application. Media Go will enable users to access and download entertainment content on PlayStation®Store via their PCs as well to easily manage PSP content on PCs, including games, videos, photos, and music. This easy to use software application will be available on a CD-ROM bundled with PSPgo.

Also this fall, a new music application specific to PSP that uses the “SensMe™ channels”*3 music recommendation feature, developed by Sony, also becomes available for download on PSP. With this music application, users will be able to enjoy their favorite music stored on their PSP through a rich user interface, designed exclusively for PSP. “SensMe channels” is a mood based music recommendation system that categorizes music content into channels such as “Relax,” “Dance” and “Upbeat,” and recommends music playlists for users.

To celebrate the launch of PSP®go, SCEH will hold a Midnight launch event on 1st of October (Thur), the customer can get a premium boxset for purchase of PSP®go!


Midnight launch event
Date: 1st October 2009 (Thur)
Time: 12:00 am
Place: Sport X, Harbour City, Tsimshatsui
Premium boxset for purchase of PSPgo: Includes a Numbered Certificate, HK$200 PlayStation®Network Pre-paid Card with PS Limited Edition T-shirt, PSPgo Accessory Pack, PSPgo Phone Strap with Cardholder and an Umbrella (while stocks last).
Please visit http://asia.playstation.com/hk/en for updated information.

With the introduction of PSPgo, SCEH will continue to vigorously expand PlayStation®Network’s digital content and services and build a stronger software line-up along with various marketing measures, while creating the world of computer entertainment only available on the PlayStation platforms.

*1  Content on UMD cannot be played back on PSPgo.
*2  Media Go also supports PSP-1006/2006/3006. For those PSP users, the software is available for download from PlayStation Store official site (http://www.sonycreativesoftware.com/products/mediago/default_enu.asp).
*3  SensMe channels also support PSP-1006/2006/3006. Details will be announced at a later timing.



Peripheral line-up
Product Name Accessory Pack
Contents Pouch, Strap, Display Protect Film
Model PSPAS-N10000G (Black) / PSPAS-N10000GW (White)
Release date 1st October 2009
Suggested selling price HK$88

Product Name Cradle
Model PSP-N340G
Dimensions W 102 x H 31.6 x D 90.23 mm
Release date 1st October 2009
Suggested selling price HK$172

Product Name AC Adaptor
Model PSP-N100G
Release date 1st October 2009
Suggested selling price HK$75

Product Name Component AV Cable
Model PSP-N180
Release date 1st October 2009
Suggested selling price HK$178

Product Name In-Ear Headset
Model 98581AS
Release date 1st October 2009
Suggested selling price HK$88

Product Name Traveler Case
Model 98585AS
Release date 1st October 2009
Suggested selling price HK$88

Product Name Soft Carrying Case
Model 98586AS
Release date 1st October 2009
Suggested selling price HK$75



※Design and specifications are subject to change without notice.
※PlayStation, PLAYSTATION, PS3, PSP, DUALSHOCK and SIXAXIS are registered trademarks of Sony Computer Entertainment Inc. XMB is a trademark of Sony Corporation and Sony Computer Entertainment Inc.
※MemoryStick Micro, M2, ATRAC, ATRAC3plus are trademarks of Sony Corporations.
※Bluetooth is a property of Bluetooth SIG, Inc. and Sony Computer Entertainment Inc. has a license for its usage.
※SensMe and the SensMe logo are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB.
※Windows Media is either a registered trademark or a trademark of Microsoft Corporation in the United States and/or other countries.
※All other trademarks are property of their respective owners.
※“” is registered trademark of Sony Corporation.